Guides

Demo & sales guide

How to run a compelling demo of OpsDash, switch tiers for sales calls, and use the built-in seed data.

The demo narrative

The most effective demo follows the profitability story:

  1. Open the Dashboard — show KPI cards: Pipeline Value, Won Revenue, Win Rate. Ask: “Do you know these numbers right now without opening a spreadsheet?”
  2. Open the Pipeline (CRM → Deals) — show a deal in Proposal stage. “This is the money in the funnel.”
  3. Click a won deal — show it's linked to a Project. “The moment a deal is Won, delivery starts. No re-entry.”
  4. Open the linked Project — show tasks, assignees, time tracking. “Your team logs time here.”
  5. Go to Dashboard — show Expected Revenue (weighted pipeline). “This is what you should expect this quarter based on probability.”
  6. Ask the question: “If your senior developer spends many hours on a fixed-price project, do you know labor cost vs. margin right now — not after close?” Pause. “OpsDash connects deal value and delivery work so you can see it.”
  7. Show Reports — Pipeline Velocity, Project Progress, Account Analytics. “This is the operating system for your entire business.”

Setting up demo data

Fastest path: supabase db reset — resets and re-seeds from supabase/seed.sql. The seed creates:

  • 12 contacts with extended fields (lead source, company size, industry)
  • 8 companies including several with renewal dates and upsell opportunities
  • 15 deals across all pipeline stages (including Won deals spread across 12 months — gives Analytics realistic YoY shapes)
  • 3 projects linked to won deals, with tasks, subtasks, and time entries
  • 2 published forms with submissions
  • 9 custom field definitions across all entity types
  • Support tickets at various priority/category/status combinations

To connect your user to the demo org:

-- Find your user UUID
SELECT id, email FROM auth.users;

-- Link to demo org
INSERT INTO public.org_members (user_id, org_id, role)
VALUES ('<your-uuid>', '00000000-0000-0000-0000-000000000001', 'owner');

-- Switch to demo org
UPDATE public.users
SET current_org_id = '00000000-0000-0000-0000-000000000001'
WHERE id = '<your-uuid>';

Switching tiers for sales demos

To show Pro or Enterprise features during a demo, update the subscription plan directly in the database:

-- Upgrade demo org to Pro
UPDATE public.subscriptions
SET plan = 'pro', status = 'active'
WHERE org_id = (SELECT id FROM organizations WHERE slug = 'demo');

Switch back to Free to demonstrate gating and upgrade prompts:

UPDATE public.subscriptions
SET plan = 'free'
WHERE org_id = (SELECT id FROM organizations WHERE slug = 'demo');

Key objections and responses

ObjectionResponse
We already use HubSpotHubSpot stops when the deal is won. OpsDash connects the sale to the delivery so you can see real margin — HubSpot cannot do that.
Is this a SaaS or software we own?It's deployed on your own server. You own the data. You own the infrastructure. No per-user fees after setup.
What happens when you update the product?Updates come as code changes — you control when to pull and deploy. No forced updates.
Is it secure?All data is scoped by organization with Row-Level Security at the database level. Sessions are in HTTP-only cookies. Every mutation is audit-logged.